We discussed Facebook Marketing: A Comprehensive Guide for Beginners. We have found that there are three different ways that a company can market on Facebook, that is, pages, ads and groups. Personally, I think groups are the most effective way for the marketing because it is easier to control compared to the others. We can choose by ourselves which group to like and join, so we can pay attention to the advertisements that appear on our facebook more than the ones that we are not interested in. A "Landing page" is something your website visitors arrive at after clicking on a link.
we thought Coach is the best "landing page" because girls all over the world usually like to wear brands' clothes, but sometimes the clothes are too fashionable and we do not know how to wear. So, it is a good idea that they post some pictures that can show us how to wear well. Also, those pictures can stimulate our impulse to go shopping. On the other hand, we found the Starbucks page to be lacking because we can see people carrying the starbucks cups everyday everywhere, so they do not need to post the normal picture on facebook. Instead, if I were a page maker, I would show a history or background of starbucks so that people can know starbucks more. In addition, I would tell on facebook how to make a good coffee at home with starbucks beans. Moreover, I would show how each startbucks is different in a different country.
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